Hi, I’m Angira.
I’m a product designer with experience in software engineering and UX research. I use empathy, curiosity, and interdisciplinary approaches to make complex products feel simple.
01
Education
My formal training focuses on people, technology, and how they interact with one another.
MA in Cognitive Science, Johns Hopkins (2021-2022)
My thesis project used machine learning methods to analyze neuroimagining data from children watching cartoons, with the goal of better understanding how social processing develops in the brain.
BA in Computer Science, UC Berkeley (2013-2016)
In addition to the core CS curriculum, which covered algorithms, data structures, object-oriented programming, and artificial intelligence, I did a concentration in human-computer interaction and interface design.
02
Work
I’m currently a design lead at Gusto, helping small business owners manage delegation and workflows. Before graduate school, I was at Etsy, making marketing simple for sellers and useful for buyers.
Please get in touch to see my more recent work.
Redesigning Etsy Ads (2019)
I led a re-design of Etsy’s advertising tools to create a single, unified experience which made advertising online simpler and more effective for Etsy sellers.
Buyer ads experience strategy (2020-2021)
I developed a long-term design strategy for marketing content in Etsy’s buyer experience, while simultaneously delivering incremental improvements.
Etsy Ads onboarding (2020)
I led a team of designers to improve the onboarding process for Etsy Ads and set sellers up for long-term success with marketing.
03
Teaching
I owe my career to the people who were patient and generous enough to educate me. I’m always looking for ways to pay it forward.
Course Instructor, Gakko (2018)
I designed and taught after school course on human-centered design to NYC high school students. Topics covered included contextual inquiry, usability research, ideation, visual and interaction design, prototyping methodology, accessibility and inclusion, and design software.
Teaching assistant, UC Berkeley (2016)
I assisted with instruction for UC Berkeley's CS160, an introduction to interface design and human-computer interaction for 3rd and 4th year computer science majors. Topics covered included contextual inquiry, prototyping and usability testing, information architecture, and visual design, with a semester long project focused on emerging Internet of Things technology.
04
Art
When I’m not working, I like to paint watercolors with tiny brushes. You can see more of my paintings on instagram at @angiradraws.
